About us

Brand story and vision.

Hello there! My name is Vimbai and I am the founder of P4Purpose, a Christ-oriented jewellery business.

The COVID-19 pandemic brought forward a lot of uncertainty and anxiety. During that time, I was one of the people greatly affected by negative thoughts and fear of the future. I started to feel like my situations and fears had power over. I forgot that I have God, who is faithful and deserves all the glory in all situations. When facing difficult situations, as Christians we allow ourselves to forget God's promises, His power that works in us and the love demonstrated to us by His only son, Jesus Christ. After constantly asking God what my purpose was, the idea of P4Purpose, your home for Christian jewellery, was revealed to me.

I hope the pieces remain a constant reminder that God defines you differently from how the world defines you. You are worthy, more than a conqueror, a believer and follower of Christ, you persist and you are not afraid of situation that come and go because you have a God that remains the same. Remain a prayer and watch God show off with you!

XOXO